Sending a press release is a common marketing technique for organizations looking to share news or announcements with the media and the public. However, one question that often arises is how far in advance to send a press release to ensure maximum impact and coverage. The answer to this question varies from business to business.… Continue reading How far in advance to send your press release.
Tag: Marketing
Haptic sensations is a powerful ecommerce sales strategy
If you’re looking for a whopper of an ecommerce sales strategy then “Incidental Haptic Sensations Influence Social Judgments and Decisions” by Ackerman, Nocera, and Bargh is unmissable. The research paper details experiments carried out to determine if there is a link between the sensations of touching different surfaces and influencing people’s behaviour (AKA haptic sensations… Continue reading Haptic sensations is a powerful ecommerce sales strategy
GDPR For Dummies 2022: The Ultimate Guide for Scotland and England
This is GDPR for Dummies 2022: the ultimate guide for Scotland and England. Oh, and written in layman’s terms. Have you ever wondered what is GDPR or why it applies to your website? This GDPR summary, GDPR plan and GDPR compliance checklist are written by experts and Cyber Essentials accreditors. Watch this video on YouTube here: GDPR Made… Continue reading GDPR For Dummies 2022: The Ultimate Guide for Scotland and England